Lesa Fuchs-Carter
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Word of Mouth Sales

8/14/2012

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So yesterday I had a door-to-door salesman come and show me vacuums.  I was more than happy to let him come in and clean my carpet while I watched haha.  But in addition to the clean carpet and the inspiration for a silly irreverent erotica, I also made a few "sales" and handed out a few business cards.

On Sunday I got my hair cut and my hairdresser took a card as well.  

The fun thing is that all I'm doing is talking.  Pretty much everyone asks within the first 5 minutes of meeting someone "what do you do" and when I say "erotic author" usually it inspires some sort of further conversation, usually akin to "wow that sounds like so much fun!" and it being treated like I said "stunt double" or "movie star".  Some want the facts on how I got published, some want to know about inspiration, and some want to "talk shop."  Pretty much everyone that goes into a positive conversation at some point asks my pen name, when I offer them a card they're thrilled.  

So I guess long story short I'm saying talk to strangers, treat that kid at the door begging to sell you a vacuum (or at least demonstrate it!) with courtesy and answer truthfully when they ask you what you do.  And get business cards to back you up!   
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    Lesa Fuchs-Carter

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